Ford’s Vertrek concept: A peek at the next Escape?

17 Jan 2011 | 1,694 views | No Comment
One of the more interesting designs at this year's North American International Auto Show in Detroit has to be Ford's Vertrek concept. Though Ford officials may not admit it, the grapevine says you're looking at the next generation Ford Escape--and if it isn't, we'[ll go out on a limb and say it should be. It amply demonstrate4s that Ford's stylingt and design prowess, once thought to have been stuck in the "pleasant"  gear, has now upshifted to "dynamic" and " exciting."  Though we at Automobile Journal love the current Escape, a well-equipped, economical, urban ready small SUV, it is no match for the stylish Vertrek, which would catapult Ford right into head of the class when it comes to "gotta have it" packaging in a small crossover or SUV. The sporty, sleek Ford Vertrek concept builds on Ford’sFord says the Vetrek  builds on tghe company's " global kinetic design philosophy. This distinctive and continually evolving design language is rooted in creating cars that appear to be in motion even when stationary, while at the same time communicating the engaging driving experience that Ford cars deliver." The company adds, " The starting point is creating an athletic stance for the vehicle, almost like a runner in starting blocks poised and ready to burst forward. Other key elements include dynamic lines and taut surfacing, again conveying muscularity and athleticism." Vertrek concept builds on these kinetic design fundamentals, underscoring its on-road characteristics and off-road capability. “The Ford Vertrek concept is inspired by contemporary compact sport utility customers’ expectations and aspirations,” said J Mays, group vice president, Design, and chief creative officer. “It unites stylish design, world-class craftsmanship and outstanding capability to present a fresh vision that we believe will resonate globally.” Power for the  Vertrek concept comes from  the company's family of  EcoBoost™ engines and advanced turbo diesel common-rail direct-injection (TDCi) engine families while introducing Ford Auto Start-Stop technology.  Ford says its EcoBoost engines deliver fuel economy gains of up to 20 percent and reduction of CO2 emissions of up to 15 percent, compared with larger, less-efficient engines.  Ford's engineers have added variable valve timing and precisely controlling all aspects of the engine. Vertrek concept has a 1.6-liter four-cylinder Ford EcoBoost engine, which, according to Ford, gives the power of a larger engine yet delivering significantly better fuel economy and CO2 emissions. A look inside the Vertrek reveals a well-done interior with elements that, while decidedly contemporary, also have some hints of Ford designs of the past, thus  effectively combining the familiar and the fresh for consumers. By 2013, 80 percent of Ford’s global nameplates and 90 percent of Ford’s North American nameplates will have an EcoBoost option.

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